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Into the Inbox
Posted on April 2nd, 2007 1 commentAccording to Click Z, spam now makes up between 70 and 90 percent of all e-mail sent. With average open rates at less than 30 percent, e-mail messages need to appeal to the recipient on multiple levels in order to get opened and read. Media Post’s “Out to Launch” does just that for marketing professionals such as myself. It is weekly, informational and most of all entertaining, providing fresh content and user-friendly applications.
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[...] Office 2007 has no support for Flash or other plug-ins, limited CSS support and imposes a 2-pixel height minimum for cells, among a number of other formatting problems. These limitations present yet another obstacle for e-mail marketers in the battle of getting into the inboxes. [...]
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Gearyi Flickr
What’s Fresh? » Blog Archive » Outlook 2007: Friend or Foe? April 30th, 2007 at 11:23